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Appendix 1: Glossary of Terms

The list below includes all the term definitions embedded through the toolkit for easy reference:

StakeholdersStakeholders can be defined as the people who have a stake in some aspect of the program or service that is the subject of the evaluation. They can include a funding representative, partner representative, a senior leader, academic, researcher, administrator, department or division head/chair, front line staff, student or those who are accessing the services you wish to evaluate.
Program GoalA broad statement (not too broad!) about the long-term expectation of what should happen as a result of your program (the desired result). Serves as the foundation for developing your program objectives. Goal statements “identify” the specific target group and provide the “what” information as distinct from the “how” the goal will be achieved or when it will come about.
OutputsRefer to the immediate results produced by completing planned activities. Once an activity has been conducted, the outputs are the resulting consequences following that activity. Outputs are things you can count and answer the question “how many/much did we do?”
OutcomesRefers to the effects your activity has had over time and speaks to short, intermediate or long-term changes that result from your work. Outcomes answer the question of ‘what happened as a result of what we did?’
IndicatorIs a way to actually measure what was done or what happened as a result of the work you do. In relation to evaluation work, indicators refer to data used to measure the outputs or outcomes of any given activity.
Logic ModelA logic model is a visual representation of the change we hope to achieve with the resources we have and the activities we plan. They offer a simple and yet powerful way to illustrate a program or service in a way that captures all its key elements.
DataAny piece of information and can be described as quantitative or qualitative
QuantitativeA objective, numerical form of data measured by tracking changes in the volume or frequency of something
QualitativeA subjective, descriptive, contextual form of data focusing on ‘why’ something has changed as a result of an action or activity.
Knowledge MobilizationThe act of sharing your results or data
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